General Motors

In an interesting challenge, we were asked to design and build a one-of-a-kind bespoke 5m globe, large enough to fit an Astra car into for an event in London; we filled it with 50 sacks of JBL Globe Snow.

General Motors hired the huge Giant Snowglobe to promote the launch of the New Vauxhall Astra in London.

Vauxhall today (Jan 27) released a sneak preview of the giant snow globe that is being constructed for the company's Ice Skate Event in London. The giant globe measures five metres in diameter, which is big enough to accommodate Vauxhall's new five-door Astra.

After the success of last summer's Vauxhall Skate event, the company has called on emerging and established talent in the areas of music and design to try and boost the profile of its event. Celebrities and designers that can be expected to be seen include Mr. Hudson, Sting's daughter Coco Sumner, media personality George Lamb and the established illustrator Si Scott.

As well as showcasing the latest Astra,in the giant snowglobe the Ice Skate event sees the return of the Car-aoke Corsa, with Vauxhall hinting at special guests signed up to entertain visitors with current pop tracks.

Vauxhall's Ice Skate takes place in central London.

The UK division of General Motors, Vauxhall Motors, has built a giant 15ft diameter snowglobe supplied by JBL Leisure for its newest Astra model to appear at the Vauxhall Ice Skate event in London. The snow shaker will be filled with 50 bags of JBL Globe Snow for the iceskating disco.

It seems that the people at Vauxhall Motors were kind enough to offer a sneak preview of one of their marketing campaigns: the car manufacturer will display a bespoke snow globe, specially designed and built for the Vauxhall Ice Skate event.

We've seen a lot neat stuff over the years but this is a first. The folks over at Opel's sister company Vauxhall outdid themselves with the creation of a giant snow globe that was made especially by JBL leisure Snowglobes for the Vauxhall Ice Skate event that will take place in London on Thursday, January 28.

The one-of-a-kind snowglobe measures five-meters in diameter (16.4 feet) and according to the organisers, it will be filled with some 50 bags of artificial snow for the ice skating disco event.